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The Art Marketing Podcast

Artists and Photographers have a marketing problem. Let's fix that. Whether you're an emerging artist, a seasoned professional, or an art marketer, this podcast provides the insights you need to sell your art online and off. Join Patrick from Art Storefronts as he explores the latest trends in art marketing; featuring expert interviews, success stories, current events and trends, and deep-dive tactical marketing advice to help you thrive in the art world.
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Aug 23, 2024

In this podcast interview, Patrick speaks with Kelly Corbett, a talented landscape painter based on Vancouver Island, Canada. They discuss Kelly's journey from being a professional photographer to becoming a full-time artist with a successful online presence and substantial local following. Kelly shares insights into her marketing strategies, including her growth on Instagram, the importance of consistent social media engagement, and the benefits of painting publicly. They also touch on the challenges and rewards of managing a balance between art and personal life.

(00:00) Introduction to Kelly Corbett

(01:35) Kelly's Artistic Journey

(03:01) Finding Her Niche

(06:05) The Impact of Social Media

(08:48) Joining Art Storefronts

(09:56) The Power of Consistency

(12:18) Merchandising and Gallery Presence

(15:22) The Future of Art Galleries

(18:27) Navigating Gallery Relationships

(18:57) The Case for Opening Your Own Gallery

(20:00) Building an Email Marketing Strategy

(21:48) The Importance of Consistency

(22:21) Advice for Aspiring Artists

(23:38) Long-Term Goals and Work-Life Balance

(25:14) Challenges and Improvements

(27:28) Leveraging Social Media and Live Broadcasts

(31:25) Balancing Art and Outdoor Adventures

(36:24) Concluding Thoughts and Encouragement



Links

Kelly’s Website
https://www.kellycorbett.ca/

Kelly on Instagram
https://www.instagram.com/kelly_corbett_artist/


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