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Art Marketing Podcast

How to sell art online and generate consistent monthly sales. That's the goal of this podcast. We plan to achieve that goal by focusing on art marketing strategy, tactics, tips and most importantly FOCUS — where to put your focus in your marketing efforts.
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Art Marketing Podcast
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Now displaying: July, 2020
Jul 30, 2020
Updates on last week's live art shows, Nick announces an upcoming new feature, and more. Interested in Learning more? Request a demo here: https://bit.ly/30sugtM
Jul 27, 2020
We're over 4 months into this pandemic, some businesses have come out and said employees will not be returning to the office until 2022, people now more than ever are looking to decorate their living/work spaces, art sales have been surging since April, and the biggest art-selling time of the year (4th quarter) is just around the corner. Do live art shows really work, or is there a better tactic to take advantage of this surge in art sales? Interested in Learning more? Request a demo here: https://bit.ly/30sugtM
Jul 25, 2020
Building a successful art business has historically been a minefield comprised of various pieces, including: having a proper website, solving the marketing problem, finding reliable print fulfillment sources, access to mentors, etc. All of these pieces, and more, stitch together to form an art business, and for many it's too much to keep up with – understandably so. All of this friction is the root cause of the starving artist problem. Our goal as a company is to solve the starving artist problem by eliminating these fiction points, and by creating as many successful artists and photographers as we can. Interested in Learning more? Request a demo here: https://bit.ly/30sugtM
Jul 24, 2020
Nick Friend (CEO) and Patrick Shanahan (CMO) explain how Art Storefronts evolved into an entrepreneurship school for artists and photographers. "Our job is to reverse-engineer what it takes to build a $100k per year in revenue art business from your home, and then illuminate that path for our members by providing them with the technology and a step-by-step plan to do so, and to make it as simple as possible." - Nick Friend, Founder & CEO. Interested in Learning more? Request a demo here: https://bit.ly/30sugtM
Jul 21, 2020

I want to talk about a few things today: the retail apocalypse, getting in the game, and a little bit more art business talk. So... "Retail Apocalypse" – what does it mean? This is the phrase that's being used right now to describe what's going on with this pandemic and how it's affecting retail businesses. Especially now with this resurgence of cases and more restrictions. Where does all of this leave the art market? What's going to happen to galleries and art shows? And most importantly, what do you need to do in order to future-proof your art business?

Jul 17, 2020
This pandemic has advanced the adoption of technology that otherwise would have taken 10+ years to become mainstream. The result? A full blown online art market. If you haven't moved your art business online yet, you're going to start falling behind. 
Jul 16, 2020

"Eat your own dogfood." What does it mean and why is it so important in business? Supposedly originating from Microsoft in the 19080's, the premise behind "eat your own dogfood" is simple... You have to use the product that you are selling to your customers, because if it's not good enough for you to use it's definitely not good enough for your customers to use.

Jul 14, 2020
So the pandemic is back. Now what? In this episode, Nick and Pat talk about what this means for art businesses. Here's the bottom line: nothing is opening soon. So, if you haven't already moved over to the new business model of selling your art directly, if you aren't executing on the tactics that are working really well right now and that are resulting in Black Friday sales numbers for our members, then now is the time to act. This pandemic isn't going away anytime soon. Set your art business up for success before you fall behind.
Jul 9, 2020
We're going to talk today about 25 year old photographer, Jonah Allen, who sold $35,000 worth of art last month.
Jul 8, 2020
In this episode, Nick and Pat explain what merchandising is, what it's significance is in business, and why merchandising is mandatory if you want to grow a successful art business.
Jul 3, 2020

The biggest art-selling time of the year is the 4th quarter (October, November, December), and it's only 3 months away. Most artists and photographers will make 50%+ of their yearly sales during this time, so it's absolutely critical to be prepared so you don't miss out. What can you do to position yourself to take advantage of the 4th quarter this year? Find out in today's episode what our most successful artists and photographers are starting to do to prepare.

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